About us

ZEITAUKTION is your specialised luxury watch dealer! We are experts in the purchase, refurbishment and sale of high-quality watches from all major manufacturers and workshops. In recent years, we have developed into one of the largest watch workshops and one of the top-selling providers of pre-owned luxury watches with vision.

Numbers & Facts

2002 Founding

45 Employees

35.000 international Customers

over 55.000 watches sold worldwide

Team ZEITAUKTION

Professional work.
Family environment.

ZEITAUKTION works like clockwork: from purchasing, repairing and refurbishing luxury watches to developing detailed descriptions for our sales platforms, photography, customer care, back office and accounting. Everything goes hand in hand. Our employees are on site together. Everyone here knows everyone else and all tasks go from hand to hand in a solution-orientated manner. This awareness of our own and joint work is transferred to all results. Attention to detail accompanies every step we take.

ZEITAUKTION stands for attention to detail

Mindfulness & Respect

Quality is non-negotiable. In no dimension.

Our team is quality. An atmosphere of growth is created where the working environment is conducive to personal development. In this way, the performance of every employee is constantly improved. Expertise is exchanged. Certified colleagues with decades of professional experience pass on their knowledge. Youth revitalises and connects. ZEITAUKTION sees itself in each of its employees. This claim enables us to restore masterpieces to their former glory.

Giving a Name

Why ZEITAUKTION?

Owner-managed for over 20 years and with the highest standards of perfection, Zeitauktion is one of the top addresses for pre-owned watches. We have made it our mission to restore the beauty and functionality of old masterpieces and give them a new and long life. We share our customers' passion for aesthetic pleasure and precise functionality. With over 55,000 watches sold, we are proud to bring sustainable and value-preserving joy to the world.

discover watches

The father's pocket watch

The first watch that fascinates a boy is often his father's watch. In my case, this was a gold A. Lange und Söhne pocket watch, which my great-grandfather was awarded as an honorary citizen of the town of Annaberg in 1901. The watch laid the foundation for my fascination with watches. However, it wasn't just the watch and mechanics that fascinated me, but also the value and history of such a pocket watch. After many years, this childhood passion for watches gave rise to ZEITAUKTION GmbH.

Tradition meets modernity

A common thread runs through my life, to which I find my way back again and again, both voluntarily and involuntarily. "Everything great and noble is simple" (Gottfried Keller).

From my early youth to the present day, it is above all classical music that has taught me great immaterial value through compositions from early Renaissance to modern times, through vocal and instrumental works by well-known and forgotten composers. It has direct access to the subconscious and the usually well-encapsulated inner self and does not have to be complicated or "heavy".

Studying computer engineering quickly made me realize that it is the simple code that solves a problem, stabilizes the process and avoids security vulnerabilities and that simplicity is rarely found in the first throw, but usually lurks grinning around the corner after repeated questioning.

Finally, through my passion for wood, old buildings and half-timbered structures, which I only discovered later, I gained access to another fascinating simplicity of nature, which is so simple in itself and yet produces such large, stable trees with beautiful wood grains.

The common thread runs through the time auction - it has taken me from "unison and harmony" among employees, through "binary search trees" to an extremely "stable and stylishly designed" IT and company structure.

It wasn't always easy, but now it's simple

Dipl. Inf. Stephan Sohn
Founder, partner and managing director of ZEITAUKTION GmbH

Dipl. Inf. Sören Thorwirth
managing director of ZEITAUKTION GmbH

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Certified master workshop

100% certified original Luxury Watches

Over 55.000 sold Watches

Fully insured worldwide shipping

Over 35.000 satisfied customers since 2002

We offer many years of experience, service and security in the sale of luxury watches. With us, you can buy and sell Luxury Watches. Each watch is checked and reconditioned in our master workshop by certified watchmakers.